top of page


HOODLINE: Boerum Hill Mega Sauna Turns Atlantic Avenue into a Steamy Stage
By Damon Caldwell on Hoodline Naosha Gregg described sitting among roughly 70 to 80 other people as practitioners led the Aufguss ritual and turned the room into something closer to a performance than a typical sauna. The piece noted theatrical touches like custom projectors, a robust audio system, color-changing lights, hot rocks and essential oils that amplified the spectacle. "It feels incredible," Tovi Wayne told Time Out after his routine, capturing why the format reads


TIME OUT: I sat in a sauna with 80 other people as we all gawked at the Aufguss Finals
Spread sweat, it's the Brooklyn way Written by Naosha Gregg I’ve always had a mundane experience with saunas. My routine with them was always uniform: take a dip in the pool, use the sauna to dry off, and go about my business. I never considered the space to be one of healing and community, especially as my focus was always on a test of endurance against the room's slowly rising temperature. So when I heard that Bathhouse was opening North America’s largest sauna in my humble


STARRCAST: What happens when ancient sauna traditions meet modern wellness culture, theatrical storytelling, and world-class competition?
In this special on-location episode of StarrCast, Lisa Starr travels to New York City for the Aufguss USA Championships to explore one of the fastest-growing movements in wellness. Through conversations with industry leaders, international judges, competitors, and bathhouse operators, this episode uncovers how sauna culture is evolving into a powerful force for wellbeing, connection, recovery, and community. Click here to listen and read more!
bottom of page
