About | Aufguss USA

About Aufguss USA

Aufguss is rapidly emerging as one of America’s most exciting expressions of modern sauna culture—blending heat, ritual, and performance. Aufguss USA is building the national infrastructure to support its growth, with regional qualifying events planned to expand access for sauna masters and audiences nationwide.

Founded by Design for Leisure (DFL), the official U.S. member organization of Aufguss WM, Aufguss USA advances event-scale sauna rituals through education, training, and national competitions. The Aufguss USA Nationals are officially recognized by Aufguss WM, creating a clear pathway from U.S. competition to the world stage.

What is "Aufguss"?

Aufguss is a sauna ritual that lasts about 12-14 minutes, offering a multisensory wellness experience. During the session, an Aufguss master skillfully uses water, ice and towel techniques to distribute heat throughout the sauna. Essential oils, music and rhythmic movements enhance the atmosphere, creating a deeply immersive and revitalizing experience.

What is "Show Aufguss"?

Show Aufguss elevates the traditional ritual into a theatrical performance, using props, costumes, and unique storylines. The sauna masters craft a unique story using music, lighting, and aromatic infusions to transport guests on a sensory journey. Over 10–14 minutes, different scents burst from the sauna stones, releasing waves of steam that are expertly guided over bathers using towels or fans. The heat can be soothing or intense, building in rhythm with the performance. As the steam condenses on the skin, it creates a brief yet exhilarating heat sensation. With each movement, the blend of heat, aroma, and artistry intensifies, making for a wellness experience that is as electrifying as it is relaxing.

See Aufguss WM's recap the last day of the 2025 Show Aufguss World Championships below:

What is "Modern Classic Cup"?

The Modern Classic Cup made its debut in 2025 and is an international competition celebrating the pure art of classic Aufguss sauna rituals. This contest gives Aufguss masters a platform for demonstrating their mastery of the authentic practice of Aufguss. Without the aid of costumes, lights, or elaborate theatrics, participants rely solely on the pur essence of music, essential oils, and classic waving techniques to craft a transformative experience for their audience.